**It's Your Time to Shine.... on _That_ Shelf at Pop Up Grocer**

We're so happy you're here and interested in launching your brand onto retail shelves inside NYC's most unique grocery store.

Settle is partnering with Pop Up Grocer (PUG) to give one lucky brand prime shelf space for three months at PUG’s permanent West Village location—NYC’s hub for discovering new, independent, better-for-you products.

The winner will receive:

- Three months of shelf space (up to three SKUs!)
- Inclusion in the Pop Up Grocer online brand directory
- Product sampling for in-store shoppers
- Feature in a Pop Up Grocer Instagram round-up post
- A mention in PUG's 35K+ subscriber newsletter

At Settle, we’re all about providing the best tools and opportunities to empower founders to grow fearlessly. Together with Pop Up Grocer, we’re excited to help bring your product dreams to life, right on the shelves of retail.

**How to enter the giveaway:**

Complete all 3 steps to enter. **Submissions close on May 15th, 2025 at 11:59 PM EST**.

1. Fill out this form with your business details  
2. Upload a short vertical video (see step 4 for the prompt and instructions)  
3. Follow @usesettle on Instagram

**The winner will be announced on Instagram on May 19th, 2025.**

**Who's eligible to enter?**

- Application must be submitted by the founder(s), not by an agency or third party  
- The brand must be independent  
- The brand cannot be currently displayed at Pop Up Grocer  
- The brand must have inventory ready to be sent for sale at Pop Up Grocer

[See Terms & Conditions](https://docs.google.com/document/d/19AyhSII1M_rZCQ_yQPfCzuzfgjxzRhq7moXBMIQXuVc/edit?tab=t.0)

**Tell us a bit about you and your brand**

First Name*  
Last Name*  
Business Email*  
Company Name*  
Company Website*  
What is your last 12 months of revenue?*

- Pre-revenue  
- $0-$300K  
- $300K-$500K  
- $500K-$2.5M  
- $2.5M-$5M  
- $5M - $10M  
- $10M+

**Almost there! Just a few more questions before you upload your video**

What does your business do or sell?*

- Consumer Goods/DTC/Ecommerce  
- Accounting services  
- Marketing services  
- Software provider or related services  
- Other (please specify)

What kinds of products do you offer?*

- Apparel & Footwear  
- Baby & Kids  
- Bags & Accessories  
- Beauty & Personal Care  
- Electronics  
- Furniture  
- Food & Beverage  
- Health & Wellness  
- Home & Kitchen  
- Household Goods  
- Pet Products  
- Toys & Games  
- Sporting Goods  
- Other

Please confirm your role at the business*

(e.g. Founder, Owner, CEO, or Authorized Legal Representative)

- Founder/CEO  
- C-Suite  
- Internal CFO  
- External CFO  
- COO  
- Finance  
- Internal Accountant  
- External Accountant  
- Procurement  
- Operations  
- Marketing/Sales  
- Investor/Consultant  
- Other

**It's time to upload and submit your video for your chance to win!**

**Include answers to _both_ questions below:**

1. What growing fearlessly means to you.  
2. How better cash flow or inventory management could help you scale.

**Pro tips:**

- Make sure your recording is vertically-positioned  
- Restate the question before providing your answer:  
  - ... "What does growing fearlessly mean to me?"  
  - ... "Better cash flow could help me scale by"  
  - ... "Better inventory management could help me scale by"  
- Film in natural light, feel free to record inside or outdoors!  
- Record in a quiet space  
- Be authentic – just be yourself!

**Choose one of the following ways to upload your vertically-positioned video.**

**_Important:_ Your submission won't be considered for the giveaway unless you upload your video, so don't skip this step!**

1. Paste the Google Drive link to your uploaded video  
2. Record & upload your video directly from your phone or browser

Please keep length to under 3 minutes or less than 100 mb.

[See Terms and conditions](https://docs.google.com/document/d/19AyhSII1M_rZCQ_yQPfCzuzfgjxzRhq7moXBMIQXuVc/edit?tab=t.0)

I certify that I have read and agree to the Terms and Conditions linked above*

... and if you haven't yet, click [here](https://www.instagram.com/@usesettle/) to follow @usesettle on Instagram!